Hotel consultant for owners in Toronto and the GTA.
Independent, owner-side advice for hotels across Toronto, Mississauga, Oakville, Burlington and the wider GTA, as well as Hamilton. I find where your hotel is losing profit and turn it into a 90-day plan your team can run.
For hotel owners, ownership groups, general managers and asset managers of independent, franchised and managed hotels in the Greater Toronto Area.
Who calls a hotel consultant in the GTA
Independent hotel owners
A second opinion on rate, distribution cost and labour from someone who has run the P&L.
Franchise owners
An owner-side read on whether brand fees, channels and staffing are paying their way.
Asset managers
A diagnostic with numbers, owners and dates you can hand to the operator.
New or changing leadership
Support through a GM change, a transition or an underperforming year.
What a GTA hotel review covers
Rate and demand
Pricing against the GTA compset, event and conference demand, and weekday versus weekend mix.
Distribution cost
Net ADR after OTA, GDS and wholesale commissions, and the direct-booking share.
Labour productivity
Hours per occupied room and schedules against forecast, in an Ontario wage market.
Food and beverage
Whether restaurants, banquets and meetings add to GOP or quietly subtract from it.
Flow-through
How much of each extra revenue dollar actually reaches gross operating profit.
Commercial rhythm
The weekly revenue meeting, decision rights and follow-through.
Four documents, written for owners
- 01
A ranked diagnosis — urgent leakage, structural issues and longer-term opportunities.
- 02
A 90-day plan with actions, named owners and decision dates.
- 03
A KPI scorecard — occupancy, ADR, RevPAR, net RevPAR, GOPPAR and labour cost.
- 04
An owner and leadership debrief — where the plan gets agreed, not just delivered.
One full year, five targets, all of them beaten
As general manager of Park Inn by Radisson Azerbaijan Baku, the hotel beat every annual target in 2014 and was named The Best Hotel 2014 — Deliver Results by Carlson Rezidor Hotel Group.
Three ways in, priced in writing
Revenue diagnostic
CA$750
A ranked diagnosis and a 90-day plan. Credited in full against a larger engagement started within 90 days.
See the diagnosticAnnual revenue optimization
CA$20,000 per year
A 12-month revenue optimization engagement for one property. Review pricing, demand forecasts, channel mix and revenue performance with your leadership team; agree priorities, monitor results and refine the action plan throughout the year. Scope, review cadence, responsibilities and any on-site requirements are agreed in writing before work begins.
Discuss scope →Additional specialist support
Quoted on scope
Separate mandates, such as pre-opening, operational transitions or on-site inspections, are scoped and quoted in writing.
Start a conversation →Answered plainly
Do you work on-site in Toronto and the GTA?
Yes. I am based in Oakville, so on-site visits across the GTA can be arranged. The entry-level revenue diagnostic is remote and takes five business days.
How much does a hotel consultant cost in Toronto?
The Revenue Diagnostic is CA$750 and is credited in full against a larger engagement started within 90 days. The annual revenue optimization engagement is CA$20,000 for 12 months, with scope and delivery arrangements agreed in writing before work begins.
Do you work for the owner or the operator?
The owner's side of the table. I give an independent view and support the general manager, rather than replacing the management company or revenue manager.
What types of hotels do you work with?
Independent, franchised and managed hotels, from select-service properties to full-service hotels with food, beverage and meeting space.
Related: Hotel revenue consulting · Hotel profit audit · Restaurant cost audit
Start with one question about your GTA hotel.
Over thirty years in the tourism, travel and hotel industry, including general manager roles carrying the full P&L. Cornell General Managers Program. Based in Oakville, Ontario; working across Canada. The introductory call is free and there is no obligation.
Greenmountains Trade Ltd. · Oakville, Ontario · +1 (289) 300-8985